Kenya’s digital landscape is thriving, with e-commerce and mobile-first marketing driving business growth. Email marketing stands out as a powerful channel for Kenyan marketers, offering direct, personalized communication that resonates with diverse audiences. Unlike social media, which competes for fleeting attention, email delivers targeted messages to inboxes, fostering customer retention Kenya. However, success hinges on […]
Instagram Reels, introduced as a response to the rise of short-form video, has become a global phenomenon, and Kenya is no exception. With Instagram for Business tools, Kenyan retail brands can create engaging 15–60-second videos that showcase products, tell stories, and tap into viral marketing trends. The platform’s Instagram algorithm prioritizes Reels, giving brands greater […]
Kenya’s competitive market strategies are shaped by the rapid growth of e-commerce and mobile advertising Kenya, with online advertising Kenya projected to grow significantly in 2025. Google Ads, as a leading search engine marketing (SEM) platform, enables businesses to reach their audience targeting Kenya through targeted, measurable campaigns. With Google Ads trends 2025 emphasizing mobile […]
Kenya’s digital ecosystem is thriving, with internet penetration exceeding 50% and mobile video consumption accounting for over 70% of online traffic. Kenyan brands, from SMEs in Nairobi to agribusinesses in Eldoret, are embracing video marketing to capture consumer attention span in a competitive market. Platforms like TikTok Kenya, Instagram Reels, and YouTube Marketing have become […]
Kenya’s digital transformation in marketing is reshaping how businesses engage with consumers. With internet penetration in Kenya exceeding 50% and mobile devices accounting for over 90% of online traffic, digital advertising Kenya is a critical growth driver. AI-powered ad targeting leverages machine learning and data analytics to deliver highly relevant ads to specific audience segments, […]
Kenya’s mobile penetration rate, exceeding 120% with over 60 million mobile subscriptions, underscores the centrality of mobile devices in daily life. WhatsApp, as a leading instant messaging platform, has become the preferred communication tool for millions, from urban professionals in Nairobi to rural traders in Kisumu. Its low data consumption, accessibility on basic smartphones, and […]
Swahili, or Kiswahili, is spoken by over 80% of Kenya’s population, making it a vital tool for communication and commerce. With Kenya’s internet penetration rate exceeding 50% in 2025, the Kenyan online audience increasingly uses Swahili to search for products, services, and information. Google search trends Kenya reveal that Swahili search terms are on […]
Kenya’s mobile penetration rate is among the highest in Africa, with over 60 million mobile subscriptions reported in 2024. Smartphones are ubiquitous, and mobile internet usage dominates, particularly among younger demographics in urban centers like Nairobi and rural areas alike. This trend makes mobile marketing Kenya a cornerstone of SME marketing strategies Kenya. By prioritizing […]
A well-designed website is an investment, not an expense. Whether you’re launching a new business or revamping an old site, understanding website design costs helps you budget wisely and avoid unexpected expenses. Let’s break down the key factors that influence web design pricing and how to budget effectively. How Much Does Web Design Cost? The […]
Days 1-7: Laying the SEO Foundation (Because You Can’t Build on Quicksand) Audit your site like a detective – Fix broken links, crawl errors, and indexing issues. Set up tracking like a data nerd – Google Analytics, Search Console, and heatmaps. Keyword research – Not just any keywords, but ones that actually convert. Days 8-14: […]
At Fixit PR, we drive innovation and excellence, providing top-notch services tailored to our client’s unique needs. Our team is dedicated to ensuring your satisfaction with every project we undertake.
8.30am – 5.30pm
10.00am – 3.00pm